In an increasingly competitive academic environment, establishing a brand for your research lab is not only beneficial, but essential. Here we explore the reasons why lab groups should embrace branding.
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By using visuals, scientists can break down complex ideas, making them accessible and engaging. Here are 5 strategies to maximize your impact using visual storytelling.
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Most labs have some type of web presence, but if your site is slow or outdated, it might be doing more harm than good for your lab’s reputation. Here’s how you know if it’s time to upgrade.
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Springtime is here! And you know what that means? Time to add some fresh content to your lab or project website! Here we present 4 tips for spring cleaning your lab website - to keep it looking fresh even when you’re busy.
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Having a news feed on your website is one of the SIMPLEST ways to show the world that your lab is active and relevant! Get started today with these 5 prompts for your lab’s news feed.
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