Website design + Brand strategy
the werk squad at the
university of washington
The Werk Squad (Student Quasar Absorption Diagnosticians) studies the dark spaces between stars and galaxies, to better understand our cosmic origins in the universe. Their team tracks the spectra of thousands of galaxies using spectroscopy.
For the Werk Squad, the search for answers is first and foremost student powered. They support each other’s work, and challenge each other to be the best versions of themselves.
For this project, our goal was to help the Werk Squad build a new brand and website that showcases their contributions to science and uniquely team-powered approach. We wanted to capture their personality, their energy, and all the things that make them unique.
The brand
bold, collaborative, adventurous
The Werk Squad brand is bold, collaborative, and full of energy. It’s about celebrating the wonder of space, the joy of adventure, and the power of education.
Primary lab logo
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